Woodbine Entertainment to Broadcast UK Horse Racing
Woodbine Entertainment Group (WEG), the leading Canadian horse racing operator, which has been part of the country's racing industry since 1881, has signed a lucrative deal with the British GBI Racing to see UK and Irish racing broadcast in the local market.
GBI Racing holds the exclusive rights to 60 UK racehorses and 26 Irish tracks, and the deal will see many events from these tracks broadcast via WEG's Horse Player Interactive TV channel (HPitv) to over 135,000 Canadian homes.
The Senior Manager of Wagering Operations for WEG, Peter Spoar said about the plans for Woodbine Entertainment to broadcast UK racing: "We're excited about this partnership with GBI Racing. Interest in British and Irish racing is high in Canada and we wanted to give the country's horse racing fans the opportunity to watch and wager on some of the finest racing in the world."
"We expect an enthusiastic response from our customers," added Spoar.
GBI Racing Signed a Similar Deal with Danske Spil
The deal with Woodbine Entertainment comes right on the heels of a similar deal signed between GBI Racing and the top Danish gambling group, Danske Spil.
Chairman of GBI Racing, Richard Brooke, commented on the new contracts: "We are pleased to announce two very welcome additions to the ever-growing GBI Racing portfolio."
"North American racing is among the best in the world, so British and Irish racing is a natural fit alongside Canada's racing schedule," he said. "Woodbine Entertainment Group is an excellent partner and will bring our racing to an enthusiastic audience."
Woodbine Entertainment Group is an Industry Leader
Woodbine Entertainment Group is one of Canada's largest and most innovative horse racing operators, delivering first class service at top notch facilities. The group, which employs over 2,300 people, owns and operates tracks such as Woodbine and Mohawk racetracks, with over 2,000 slot machines on site operated by the Ontario Lottery and Gaming Corp.
The group also runs Champions Off-Tracking Wagering, HorsePlayer Interactive, HIitv which broadcasts live horse racing to homes across the country throughout the year, and Turf Lounge in downtown Toronto.
Over the years, WEG has won multiple awards for its achievements in facility and customer excellence, as well as environmental sustainability.
The group was also given an award as the first Canadian racetrack to receive full accreditation by the National Thoroughbred Racing Association Safety and Integrity Alliance for integrity in racing, customer safety and wagering security.