Bodog and Canadian Football League Sign Deal
Bodog.net, the fantasy games and online poker site, has signed a three year deal with the Canadian Football League (CFL) to serve as their exclusive partner for free-play sports gaming and poker for the next three seasons.
The Canadian Football League runs from late-June to early-November, ending with the Grey Cup championship game, an annual Canadian tradition that commonly attracts the country's biggest television audience of the year. The CFL comprises eight teams from across Canada.
Adrian Sciarra, Canadian Football League Partnerships Senior Director commented on the deal, "Fantasy leagues are a huge part about how fans interact with their favourite sports teams and leagues. So, signing with Bodog.net, which is a recognised leader in fantasy gaming, is good news for our league and for our fans."
The Canadian Football League is the Canadian equivalent to the National Football League (NFL) in the United States, but with different rules. For instance, CFL games are played with three downs not four on longer and wider field with larger end zones than in the NFL, and CFL teams can only have 12 players on the field at any one time.
In 2011, five out of eight Canadian Football League teams tied for first place in their divisions entering the playoffs and half of all games played were decided in the final three minutes of play. The championship game promises to be exciting and thanks to the Bodog Canadian Football League deal, fantasy football fans have one more online destination at their disposal.
The 99th Grey Cup is Set for the End of November
The 99th Grey Cup will be played this year on November 27 in Vancouver. Bodog.net is running the CFL Parlay Pick 'Em Contest promotion with a final giveaway of an all-expenses paid trip for four to the championship game. To stand a chance to win, players are required to pick the winner of every play-off match-up against the spread or the over/under.
A statement from Bodog.net said: "Bodog.net offers poker players a place to safely, securely and at no cost to the player learn the ins and outs of how to play the game."
"The new three-year deal between the Canadian Football League and the free sports gaming and poker brand includes category exclusivity, digital advertising, in-stadium promotion, field logo and stadium signage placement for all play-offs games and the Grey Cup."
